This addictive newsletter delivers actionable strategies, tactics, and tools to grow your DTC brand. No fluff or generic stuff that barely scratches the surface. Just deep insights and substantial analysis from an expert who’s been there, done that, and knows what works.
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If there’s one thing I wish every C-suite executive could tattoo on their brain, it’s this: “Don’t make it hard for customers to give you money.” streamlined checkouts, expanded payment options, a clean uncluttered mobile experience, and flexible return policies create a customer-centric shopping experience even drunk shoppers will enjoy.
Explore the transformative strategy of simplified choice in eCommerce merchandising. Learn how solving for the paradox of choice can enhance customer satisfaction, boost sales, and streamline the buying process, proving that less can be more in online retail. This compelling read offers valuable lessons for eCommerce professionals seeking to optimize their merchandising approach.
As we approach 2024, DTC brands are navigating a complex economic landscape marked by both opportunities and challenges. This week, I delve into an approach to strategic planning for the upcoming year to scale back ad spend without sacrificing long-term growth.
AI has brought more change to the marketing landscape in the last five months than the previous five years combined. Gain deep insights on how to navigate the AI Revolution and empower your teams to leverage it. Act now to future-proof your business.
Each week, this addictive newsletter delivers actionable strategies, tactics, and tools to grow your DTC brand. No fluff or generic stuff that barely scratches the surface. Just deep insights and substantial analysis from an expert who’s been there, done that, and knows what works.
It’s 100% Free